Pharos-Tribune

Business

April 19, 2011

Stylish fashions

Kokomo residents opens urban clothing store

Monique Roberts has always had a flare for style.

“I love to dress,” she said. “A lot of people tell me they like my style. My idea was to bring that style to Logansport.”

Roberts, along with her brother Jeff, opened Mo’Tique Styles on March 1 at 124 S. Sixth St..

“I wanted to do this for a couple years,” she said.

The idea started back in 2007 or 2008, she said. Roberts spent time looking for a place to start the business, in addition to researching and making preparations to open.

Roberts explained her cousin, Michael Cannon, opened Gold Exchange just across the street on North Street.

“I was looking in Logansport and realized there weren’t any clothing stores around here,” she said.

She wanted to give Logansport residents the opportunity  to shop locally, rather than drive all to Kokomo or even Chicago to find what they sought.

Roberts felt the downtown location was an ideal area due to the traffic. She also preferred Logansport because there is less competition than in Kokomo.

The clothing store offers items for men and women. Mo’Tique Styles is focused on selling urban wear, both new and used. Clothing includes jeans, shorts, dresses and shirts.

“I want to expand it,” she said.

The used closed are purchased on consignment. Mo’Tique Styles will also take all types of clothing as long as they look nice. Roberts thought it was important to add the option of used clothing. She figured if the new clothing wouldn’t sell as fast, the used clothing should.

Roberts hopes to appeal to everyone young and old. Currently, she feels the new clothing store is more appealing to the younger generation, but she would like to change that.

“Hopefully everyone will come in, even if it is just for a purse,” she said.

Mo’Tique Styles is striving to offer competitive prices to its customers.

Roberts first worked in retail when she was 16. The Kokomo resident has worked as a nurse and is in school to earn a degree in physical therapy.

She decided it was time to open Mo’Tique Styles, even though she is still going to school.

“I just wanted to get it started,” Roberts said. “I still want to work. I love working with the elderly.”

Mo’Tique Styles is simply her plan for a long-term, family business.

While she hasn’t had any challenges opening the store, Roberts admitted she does have her bad days when the store remains relatively quiet.

She believes the store has been empty for so long, people don’t realize Mo’Tique Styles has opened.

Roberts said she is happy she can make other people happy.

Seeing her dream of a clothing store come true, Roberts said she has been left with one feeling.

“I feel very blessed,” she said.  “That’s all I can say — I feel blessed.”

• Denise Massie is a staff writer at the Pharos-Tribune. She can be reached at 574-732-5151 or denise.massie@pharostribune.com

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